Job Description

Why Work For Us

Grubhubpart of Wonder is all about connecting hungry diners with our network of over 375000 merchants nationwide. Innovative technology user-friendly platforms and streamlined delivery capabilities set us apart and make us an industry leader in the world of online food ordering. When you join our team you become part of a community that works together to innovate solve problems grow work hard and have a ton of fun in the process!

About This Role

Were looking for a strategic data-driven leader to join Grubhubs Paid Media team as Associate Director Marketing Analytics . In this high-impact role youll lead a team of analysts responsible for marketing measurement attribution experimentation and performance insights across paid media channels. Youll drive data-informed decision-making connecting marketing investment to business outcomes and enabling the team to drive acquisition efficiently through actionable analytics.

Reporting to the Senior Director of Paid Media & Performance Marketing you will partner closely with Growth Finance Product and Engineering to develop and operationalize a marketing analytics roadmap that powers smarter investment decisions. Youll play a central role in optimizing our marketing mix improving our understanding of our marketing investments and acquisitions tactics and driving experimentation that accelerates profitable growth. You will also play a role in assessing MarTech needs and transforming how we work - building more automated approaches to optimization and channel management via internal and/or external partnership. This is a highly visible cross-functional leadership position that blends analytical rigor strategic influence and hands-on execution.

This is a hybrid onsite role with three days a week in our Chicago or New York corporate office.

Key Responsibilities

• Lead Marketing Analytics Strategy: Develop and execute a unified analytics vision and roadmap that aligns with marketing and company growth objectives. Define core metrics dashboards and methodologies for measuring performance across channels and campaigns. Ensure top priority workstreams are progressing to plan while managing expectations across a variety of stakeholders.

• Performance Measurement & Attribution: Oversee development and refinement of measurement frameworks incrementality testing and attribution models to evaluate channel and campaign effectiveness. Partner with internal media teams to translate findings into actionable optimization strategies.

• Budgeting Forecasting & ROI Analysis: Own Grubhubs Marketing Mix Modeling (MMM) approach to inform strategic planning channel investment allocation and performance forecasting. Build and manage marketing acquisition budgets and performance targets in close partnership with Finance. Lead monthly pacing variance analysis and reporting to ensure marketing investment efficiency and accountability.

• Insight Generation & Experimentation: Conduct deep-dive analyses to uncover trends identify growth opportunities and develop hypotheses for testing. Champion experimentation (A/B holdouts incrementality) to inform marketing strategy and improve ROI.

• Data Infrastructure & Reporting Automation: Partner with Product Engineering and Paid Media Marketing to ensure clean and reliable data pipelines marketing taxonomy and automated centralized reporting infrastructure. Own marketing data integrity including UTM governance media tracking and dashboard accuracy.

• Cross-Functional Collaboration: Serve as a trusted thought partner to Marketing Finance Product and Engineering. Translate complex analyses into simple actionable insights that guide investment and strategy decisions.

• Team Leadership & Development Lead and mentor a high-performing team of marketing analysts. Foster a culture of analytical excellence curiosity and collaboration while building scalable processes that enhance speed and quality of insights.

• Tool & Tech Stack Management: Evaluate and manage tools supporting measurement attribution experimentation and audience targeting. Stay ahead of emerging analytics technologies and methodologies to continuously enhance team capabilities.

What You Bring to the Table

• 7 years of experience in marketing analytics growth analytics data science or related fields ideally within a digital marketplace e-commerce or performance-driven environment.

• Proven track record of leading analytics strategy and partnering cross-functionally to both influence business and marketing decisions and directly drive business outcomes.

• Deep expertise in marketing measurement attribution and experimentation frameworks (e.g. MMM MTA incrementality testing lift studies).

• Demonstrated experience building and modernizing paid media marketing tech stacksincluding evaluating integrating and managing external vendors and tools to improve data quality operational efficiency and performance measurement is preferred.

• Experience building and managing marketing budgets and forecasts including ROI analysis pacing and variance reporting.

• Proficiency with SQL Python or R for data analysis and with BI tools such as Tableau for dashboarding and visualization.

• Strong understanding of paid media channels (search social app display and offline) and how to measure and optimize their impact across the funnel.

• Familiarity with data infrastructure concepts including ETL processes tracking frameworks and integration with marketing and data platforms (e.g. Google Analytics Tableau Redshift).

• Demonstrated ability to translate complex analytical findings into clear actionable business recommendations for senior executives.

• Proven experience managing coaching and developing high-performing analytics teams.

• Exceptional communication and storytelling skillsable to make data both accessible and influential.

• A strong balance of strategic thinking and hands-on execution with a passion for driving measurable impact through data.

• Bachelors degree in a quantitative discipline (e.g. Statistics Economics Computer Science Engineering Mathematics) preferred.

The base salary for this position is below:

New York: $174000 - $183500

Illinois: $156500 - $165000

Wonder uses geographic-specific salary structures which means the salary offered may vary depending on where the job is located. The final salary offer will take into account various factors such as the candidates skills education training credentials and experience.

And Of Course Perks!

• Flexible PTO / PTO. Grubhub employees enjoy a generous amount of time to recharge.

• Health and Wellness. Excellent medical dental and vision benefits 401k employee network groups and paid parental leave are just a few of our programs to support your overall well-being.

• Free Meals. Our employees get a weekly Grubhub credit to enjoy.

• Social Impact. At Grubhub we believe in giving back through programs like the Grubhub Community Fund . Employees are also given paid time off each year to support the causes that are important to them.

Grubhub is an equal opportunity employer. We welcome diversity and encourage a workplace that is just as diverse as the customers we serve. We evaluate qualified applicants without regard to race color religion age sex sexual orientation gender identity national origin disability veteran status and other legally protected characteristics. If youre applying for a job in the U.S. and need a reasonable accommodation for any part of the employment process please send an email to and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address.

If you are a resident of the State of California and would like a copy of our CA privacy notice please email

Required Experience:

Director

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